7 Marketing Automation Trends for 3Q 2018

Marketing automation (MA) is hot. Of all the trending software in the business market, few have been outpacing MA in terms of market growth and compounded annual growth rate. Forrester fastens the exclamation point on the sector’s growth with the results of its first-ever forecast of marketing automation. The results? Forrester predicts a more-than-doubling in […]

MailChimp vs ActiveCampaign: Comparing Features and Pricing Between Marketing Automation Solutions

MailChimp and ActiveCampaign are both marketing automation software solutions that help companies of all sizes deliver effective marketing campaigns. In addition, they both use accumulated data and automation to create personalized email campaigns intended to convert more subscribers to customers. We have earlier reviewed both MailChimp and ActiveCampaign. Product Overview ActiveCampaign: ActiveCampaign learns from users’ data and […]

Hubspot vs. Pardot: A Comparison of Features and Pricing in Marketing Automation Software

HubSpot and Pardot are two of the most popular platforms in the marketing automation market. Both come packed with a host of features that help companies of all sizes align goals with sales, improve lead management and personalize marketing messages for different audience segments. However, these two marketing automation titans aren’t interchangeable. We’ve compared key […]

AWeber vs Constant Contact: Comparing Features and Pricing

AWeber and Constant Contact are two prominent names in the email marketing and marketing automation space. They help businesses of all sizes become proficient at creating and sending targeted emails, analyzing campaign metrics, and setting up autoresponders based on specific triggers. If you’re not familiar with either solution, their functionality can appear quite similar, making […]

AWeber vs GetResponse: Comparing Marketing Automation, Email Features and Pricing

AWeber and GetResponse are two of the biggest names in the email marketing and marketing automation industry. They both offer basic campaign functions and flexible autoresponders, along with some valuable extras. Although there are alternatives, integrating one of these solutions is probably the best way to get started. We’ve compared AWeber and GetResponse to highlight […]

MailChimp vs GetResponse: Comparing Features, Implementation and Pricing

MailChimp and GetResponse are marketing automation and email marketing tools that help companies of all sizes effectively use email to market products, get in touch with prospects and increase sales. We’ve compared MailChimp and GetResponse to highlight key differences and the factors to consider when making a purchase decision. Product Overviews The following are excerpts […]

AWeber vs MailChimp: A Comparison of Email Features, Customer Support and Pricing

AWeber and MailChimp are two leading names in the marketing automation and email marketing industry. Both vendors have thousands of satisfied customers and come with their own strengths and weaknesses. Although there are alternatives, one of these is probably the best choice for getting started. But how do you decide which platform is right for […]

MailChimp vs Constant Contact: A Comparison of Automation, Support and Pricing

MailChimp and Constant Contact are two big players in the marketing automation and email marketing industry. They help companies of all sizes become more proficient at using email, get in touch with their prospects, market their products and re-engage lapsed customers. If you’re not familiar with the tools, MailChimp’s and Constant Contact’s features can sound […]

HubSpot vs Infusionsoft: Comparing Marketing Features and Pricing

HubSpot and Infusionsoft are two marketing automation giants that help companies generate leads, find the right buyers and achieve a high return on their marketing investment. Both offer powerful tools that unite marketing and sales initiatives under one intuitive platform. Although HubSpot’s and Infusionsoft’s offerings sound similar, both solutions have different strengths that can serve […]

Marketo vs HubSpot: A Comparison of Analytics, Automation and Price

Marketo and HubSpot are two of the most widely recognized names in the marketing automation software market. They allow businesses of all sizes to create and scale automated, cross-channel campaigns, as well as identify and share the most valuable leads with their sales team. While both come with integrated digital marketing tools, they aren’t the […]