HubSpot vs Infusionsoft: Comparing Marketing Features and Pricing

HubSpot and Infusionsoft are two marketing automation giants that help companies generate leads, find the right buyers and achieve a high return on their marketing investment. Both offer powerful tools that unite marketing and sales initiatives under one intuitive platform. Although HubSpot’s and Infusionsoft’s offerings sound similar, both solutions have different strengths that can serve […]

Marketo vs HubSpot: A Comparison of Analytics, Automation and Price

Marketo and HubSpot are two of the most widely recognized names in the marketing automation software market. They allow businesses of all sizes to create and scale automated, cross-channel campaigns, as well as identify and share the most valuable leads with their sales team. While both come with integrated digital marketing tools, they aren’t the […]

How Customer Profiles Can Beef Up Your Marketing Automation

Marketing automation is more than just a buzzword. It is shaping the future of marketing. Big data, accurate predictive modelling, relevant content and faster results are just some of the wonders of marketing automation that redefine the game. While it is becoming widely practiced today, one big mistake of marketers is failure to personalize their […]