Constant Contact Pricing: Costs and Pricing Plans

Disclaimer: We source public information for Constant Contact’s pricing, including its own site. All pricing information within this resource is accurate at the time of publication.

Constant Contact is an email marketing software solution that helps businesses efficiently acquire and retain their customers via campaigns. Marketers can send a series of personalized emails, track deliverability and other metrics, group email subscribers into specific segments and more. Constant Contact is intended for marketers in companies of all sizes.

In this post, we’ll discuss Constant Contact’s pricing in more detail.

Does Constant Contact have a free plan?

No, Constant Contact doesn’t offer a free plan, but prospects can participate in a 60-day free trial simply by signing up for it via its site. Once the trial ends, they can choose from either of the two paid plans.

Constant Contact Pricing Plans

Constant Contact has three plans which provide tiered pricing based on the number of contacts a company has. While the pricing is based on per month, the vendor offers a 15% discount for prepaying annually. Also, Constant Contact has a 30% discount for nonprofits, as well as unique pricing for franchises and associations through its Partner Program.

We also want to mention that Constant Contact has optional SMS functionality that can be added to any paid plan. It starts at $10 per month for up to 500 text messages.

Here’s the info on the three plans.

Lite

The Lite plan starts at $12 per month for up to 500 contacts and it accommodates a single user. It includes basic features, such as:

  • Up to 1 GB storage
  • Email templates
  • Landing pages and web signup forms
  • AI content generator
  • Automated welcome emails
  • Social media marketing
  • Basic reach and engagement reporting
  • Marketing campaign calendar
  • Over 300 third-party application integrations
  • Event management
  • Help center with knowledge base, tutorials, blogs, community forums and more
  • Customer support via phone and live chat

As mentioned above, there is tiered pricing based on the number of contacts:

  • Up to 500 contacts for $12 per month
  • 501-1,000 contacts for $30 per month
  • 1,001-2,500 contacts for $50 per month
  • 2,501-5,000 contacts for $80 per month
  • 5,001-10,000 contacts for $120 per month
  • 10,001-15,000 contacts for $180 per month
  • 15,001-20,000 contacts for $230 per month
  • 20,001-25,000 contacts for $290 per month
  • 25,001-30,000 contacts for $310 per month
  • 30,001-35,000 contacts for $340 per month
  • 35,001-40,000 contacts for $370 per month
  • 40,001-45,000 contacts for $400 per month
  • 45,001-50,000 contacts for $430 per month
  • Over 50,000 contacts available by quote

Standard

The Standard plan starts at $35 per month for up to 500 contacts. It accommodates up to three users and includes all features of the Lite plans, plus:

  • Up to 10 GB storage
  • A/B email testing
  • Email campaign scheduling
  • AI subject line recommendations
  • Automation templates
  • Automated resends to non-openers
  • Social campaigns scheduling
  • Social media ads integration
  • Drilldown reporting
  • Basic contact segmation
  • Custom segmentation
  • One-time onboarding call

The Standard plan’s tiered pricing is:

  • Up to 500 contacts for $35 per month
  • 501-1,000 contacts for $55 per month
  • 1,001-2,500 contacts for $75 per month
  • 2,501-5,000 contacts for $110 per month
  • 5,001-10,000 contacts for $160 per month
  • 10,001-15,000 contacts for $210 per month
  • 15,001-20,000 contacts for $260 per month
  • 20,001-25,000 contacts for $310 per month
  • 25,001-30,000 contacts for $340 per month
  • 30,001-35,000 contacts for $370 per month
  • 35,001-40,000 contacts for $400 per month
  • 40,001-45,000 contacts for $430 per month
  • 45,001-50,000 contacts for $460 per month
  • Over 50,000 contacts available by quote

Premium

The Premium plan starts at $80 per month for up to 500 contacts. It accommodates unlimited users, has up to 25 GB of storage and adds on advanced email marketing features, custom automation, email engagement heat maps, revenue reporting, search engine optimization (SEO), advanced ads and up to two onboarding calls.

The Premium plan’s tiered pricing is:

  • Up to 500 contacts for $80 per month
  • 501-1,000 contacts for $110 per month
  • 1,001-2,500 contacts for $150 per month
  • 2,501-5,000 contacts for $200 per month
  • 5,001-10,000 contacts for $275 per month
  • 10,001-15,000 contacts for $325 per month
  • 15,001-20,000 contacts for $375 per month
  • 20,001-25,000 contacts for $425 per month
  • 25,001-30,000 contacts for $455 per month
  • 30,001-35,000 contacts for $485 per month
  • 35,001-40,000 contacts for $515 per month
  • 40,001-45,000 contacts for $545 per month
  • 45,001-50,000 contacts for $575 per month
  • Over 50,000 contacts available by quote

Customer Relationship Management (CRM) Platform

For companies that want to add on CRM features, there’s a Marketing Automation+ solution that starts at $499 per month. It includes robust features like lead scoring, opportunity management, sales automation, advanced workflows, analytics and a dedicated onboarding expert.

Additional Services

Constant Contact provides several services to help companies get their marketing activities up and running. The services include strategy building, email creation, content curation, set up of custom reporting and website/online store creation. Pricing for the services start at $50 per month.

What is Constant Contact’s refund policy?

Constant Contact offers a 30-day guarantee, so if a client isn’t satisfied with the software and wants to cancel, they’ll be eligible for a full refund.

Conclusion

Businesses can choose from any of the plans and pay a monthly subscription based on the number of contacts it has. The Lite includes basic yet robust functionality, while the Standard and Premium plans add on advanced features. Prospects that want to learn more about the software can sign up for a free trial or contact the vendor for more info.
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