Privacy Policy

Better Buys is a b2b software review and comparison site that provides information free of charge to visitors via our website, landing pages, and email.

Better Buys is committed to protecting the privacy of its users. To demonstrate this commitment, Better Buys has created this privacy policy (the “Privacy Policy”) governing Better Buys’ use of the information that is collected.

By accessing and viewing Better Buys you agree to the terms and conditions of this Privacy Policy. In order to access certain content you may be required to register by providing certain limited information regarding you and the company you represent. Even if you do not register with us, we will still collect some information from you when you visit the website.

In order to help you find and select the right software solution, please be advised that Better Buys may share your contact information to software vendors so that they may reach out to you about their products, services, offers, and promotions.  

Information Collection

In order to access certain content on our site, we may ask you to fill out one of our forms and share limited information about yourself and the company you represent.  Types of information we ask can include: name, job title, company, phone number, email address, along with information about your software needs.

We may also collect and pass along additional firmographic data points such as company size, industry, SIC Code, revenue, via a 3rd party data provider.

Information Sharing

When we determine that one of our partner vendors to be a good match based on your buying needs, we may connect you with them and pass along the information you provided.  Vendors will be able to provide you with free price quotes and demos and additional information about their products and offerings.

Data Retention

In order to maintain accurate records concerning communications that Better Buys may have received from or sent to you, Better Buys may also indefinitely store any information that you provide to Better Buys.

If you would like to make a subject access request to view, delete, or change your information in our database, please contact our Data Protection Office by emailing datacontroller [at]


A cookie is a piece of data stored on your hard drive containing information about you including your use of the website. Better Buys employs cookies to recognize you and your access privileges on our website. We also use cookies to track the usage of our websites in order to enhance your experience. If you do not accept cookies you may not be able to access certain content.

Log Files

We use IP addresses to analyze trends, administer the website, track users’ movement, and gather broad demographic information for aggregate use. IP addresses that we collect are not linked to personally identifiable information.

External Links

Better Buys contains links to other 3rd party websites. Please be aware that Better Buys is not responsible for the privacy practices of such other sites. We encourage our users to read the privacy statements of each and every website that you visit from our website or through the interactive sessions.

Opt-Out of Future Communications

If, for any reason, you no longer wish to receive e-mail communications from Better Buys, please call us at 1-610-695-8600 ext 230.  You will also find an opt-out link in the footer of each of our emails.

Usage Tracking

We monitor how our users use our websites including search terms entered, pages visited and documents viewed. This information is used solely for purposes of enabling us to provide you with a personalized website experience. Aggregated forms of this data may also be used in order to help us understand areas for future research and to identify future features and functions to develop for the websites. This data may also be used by Better Buys, in the aggregate, to identify appropriate offerings.

Security Precautions

Better Buys takes precautions to protect data and information under its control from misuse, loss or alteration. Better Buys’ security measures include industry-standard technology and equipment to help protect your information, and Better Buys maintains security measures to allow only the appropriate personnel and contractors access to your information. Unfortunately, no system can guarantee 100% flawless security, and Better Buys disclaims any liability resulting from use of the website.


Other than as set forth above, Better Buys will not otherwise use or disclose any of your personal information except to the extent reasonably necessary to: (i) process your information and to correct technical problems and malfunctions in the website or the computer systems supporting the website; (ii) protect the security and integrity of the website; (iii) protect the rights and property of Better Buys and others; (iv) take precautions against liability; (v) respond to claims that your information violates the rights and interests of 3rd parties; (vi) respond to judicial or administrative process or otherwise comply with applicable law; and (vii) to assist law enforcement agencies in connection with investigations or matters related to public safety.

Users Outside of the United States

While we make every effort to honor the laws and wishes of all users, Better Buys is available for users located exclusively in the United States of America and therefore may not recognize foreign laws.


The Privacy Policy adopted by Better Buys and all statements contained on this site about privacy and how we deal with data supplied by visitors to this site are not intended to be a contractual obligation of any kind and any such obligation is hereby disclaimed. These statements constitute the present policy of Better Buys as to which it will take reasonable measures to implement. Similarly this Privacy Policy is intended to set forth our policy, including our practices and intentions about how we conduct our business.

Notification of Policy Changes

We may update this Privacy Policy from time to time. We will notify you about significant changes to our Privacy Policy by placing a prominent notice on our website or sending an email to the address you provided to us.