How to Choose an Email Marketing Automation Software

At this point, you are probably 100% sure that you need to use email marketing as part of your marketing strategy. But when there are so many options, how could you know which email marketing automation software to pick? Well, do not fret. With several options in the market, that’s understandable and easy to solve. […]

MailChimp vs ActiveCampaign: Comparing Features and Pricing Between Marketing Automation Solutions

ActiveCampaign and MailChimp are both popular marketing automation platforms. ActiveCampaign offers advanced features like powerful automated workflows, while MailChimp delivers an easy-to-use and affordable option for small-to-medium-sized businesses. In addition, they both use accumulated data and automation to create personalized email campaigns intended to convert more subscribers to customers. We have earlier reviewed both MailChimp […]